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Launched today, SimpletoGive (StG) is an innovative crowd-funding platform powered by Infiniti Online, targeting R100m for education .

 “Its nationwide implementation is aimed at raising funds for education. Schools and NPO’s in the education sector can register on the website which guides them through setting up a fundraising campaign” – states Chad Roberts, Founder of SimpletoGive.

 StG, enables an organisation to access contributions in concentrated space of time without being distracted from core duties.  The project is in part driven by ‘Ambassadors’ and ‘Champions’ willing to offer their support. All aspects of the fund-raising campaign have been considered by the StG team including publicity, marketing, and fundraising strategies as well as security and integrity.

 Chad says, “after working with schools and NPO’s for an extended period, it is incredibly exciting to partner with Infiniti Insurance on this project that has the ability to impact education on a national level.”

 Infiniti CEO Sharon Paterson says her company has aligned itself to the project based on a shared vision of contributing to education as a pillar of South African society.  “Infiniti has from its inception adopted the philosophy of establishing strong alliances to foster sustainability and long-term growth.  The support provided to StG is a current and relevant contribution to our society as a whole and one which helps address educational support as one of today’s most pressing needs.

The importance of education coupled with our economic climate calls for inventive solutions.  SimpletoGive is exactly what the name implies. Its technological platform is a dynamic enabler for fund-raising activities.

“We’re inviting all educational organisations to join the campaign by registering on” says Chad